Brand-Building with George Bellows.
How Frank Rehn Flipped the Script on Fine Art in the 1920s.
Years ago, I studied with the painter Joseph Peller at the Art Students League of New York.1 Peller doled out simple, digestible, actionable insights, which I received by finding a much harder route before admitting he was right all along and months of suffering were self-inflicted. One day he said simply: “Look at Bellows.”
“George Bellows? The boxing pa…
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